🗽⚖️🇺🇸💡 BEATRIZ LOPEZ ON SUBSTACK: Biden & Dems Need Solutions, NOT Demagoguery: “Trying to out-Republican the Republican on immigration is the most asinine tactic that does nothing to galvanize the base or win over swing voters.“

Beatriz Lopez
Beatriz Lopez
Deputy Director
Immigration Hub
PHOTO: Immigration Hub

From The Narrative Intervention on Substack:

https://open.substack.com/pub/beatrizlopez/p/how-president-biden-should-message?r=1se78m&utm_medium=ios&utm_campaign=post

On Friday, President Biden put out a statement that had President Ronald Reagan rolling in his grave and Lady Liberty weeping on the New York harbor. He led not with the values of an Irish Catholic whose ancestors emigrated to Seneca Falls, but rather a tyrant who he defeated in 2020: “[The bipartisan bill] would give me, as President, a new emergency authority to shut the border down when it becomes overwhelmed. And if given that authority, I would use it the day I sign the bill into law.”

Biden’s close cadre of advisors, just like the emperor’s tailors, convinced him he should not drape his posture with the ethos and promise of a nation of immigrants, but rather nakedly and shamelessly attempt to scare people with a “tough act.”

As an unwavering Democrat, I have never felt more ashamed to call President Biden my president. That statement was absolutely heart-breaking and goes against everything we stand as a party and country. I refuse to be a bystander in the crowd watching the naked emperor as his tailors wager this deal and statement a political win.

First, let’s start with the so-called bipartisan deal. Let’s call it for what it is: a concession of Trump-era policies in exchange for foreign aid. Yes, Ukraine is important. And yes, addressing the U.S. southern border is equally as important. But none of these two issues should have ever been tied together. But here we are. And since we’re here, what we know through reports and statements by President Biden and Senator Lankford is that the new expulsion authority and other measures in the bill would not only exacerbate the situation at the border – not actually stop people from fleeing dangerous conditions and coming to the border – but also jeopardize the lives of vulnerable children and families while setting a point-of-no-return precedent that will give Trump the keys to Pandora’s box should he be re-elected.

So who is Biden winning over with the promise of shutting the border down? Independents? Democrats? This logic is based on the theory that being equally as “tough” as Republicans is a winning strategy. Trying to out-Republican the Republican on immigration is the most asinine tactic that does nothing to galvanize the base or win over swing voters. And I get it – many pollsters and Democratic operatives are quick to show that their tough messages resonate with swing or moderate voters. It’s easy to come to that conclusion when you’ve probably gone head to head with weak “progressive” messages and dismiss how it demoralizes the base. Here’s a real life example of what happens when you actually try it on for size: check out the muted reaction Biden received when he reiterated he would shut the border down in a speech to Democrats and others.

We’ve got two major problems that Biden’s close advisors are ignoring: bad policies and bad messaging. But I’m going to focus on messaging solutions as it will take big electoral wins and a public narrative shift to deliver a major immigration overhaul in Congress, which is what we really need to address the issue in the 21st century.

Follow the formula: (1) tap into voters’ nostalgia and shared values reminding them what immigration means to them personally and the country (think Reagan’s last speech); (2) pivot to galvanizing, simple and sensible solutions (path to citizenship, orderly and humane border security, smart technology and resources, lawful pathways for those seeking refuge and to meet America’s economic demands, etc.); and (3) directly contrast against Trump and Republicans (define them on the issue as cruel (family separation), impractical (wasteful border wall) and/or unwilling to deal in bipartisan fashion).

Use Trump and Gov. Abbott as your foils. They are gifts to President Biden, his campaign and Democrats in general. These two maniacs, one of whom is openly defying the U.S. Supreme Court ruling, are standing on the wrong side of history, willing to have blood on their hands and soil the values and image of America. This is Biden’s JFK moment who with dignity and courage challenged Governor Wallace even when public sentiment was divided. Bottom line – when you honor our founding principles of freedom, opportunity and the pursuit of happiness and stand up to tyrants, you always end up on the right side of history.

Saturate: repeat, repeat, and repeat the formula in remarks, online, ads and other forms of paid communications. Trump and the GOP are outspending and out-talking Democrats on this issue and it’s why we’re starting at a deficit on the issue.

The promise and action to deliver boldly and big. Immigration will always be a challenge if Biden doesn’t start laying the groundwork and ensure creative and courageous solutions such as (1) offering a path to legal status, within his authority, to Dreamers and long-settled immigrant families in the U.S. and (2) publicly working with willing governors and mayors across the country who either need the federal government’s help or are eager to welcome new immigrants who will invigorate their towns and cities and fill labor shortages. The Biden administration needs to go on offense, publicly and loudly.

Latinos and other mixed-status families are getting a bit exasperated with waiting for a path to citizenship. Biden needs to remind them that he hasn’t forgotten them. And instead of avoiding what’s happening in Democratic-led cities, Biden should embrace it as an opportunity for more bipartisanship and creative problem-solving that’ll meet the demands of cities and states in need of workers and consumers, such as Erie, PA and Utah. It’s a chance to talk “economy” and solutions – Americans love solutions!

It’s never too late to rectify the course. Biden and his tailors need to begin sewing back the fabric that’ll bring together his coalition of progressives, moderates and all those who do not want Trump and MAGA Republicans to return to office.

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Great analysis, Beatriz! Sad, that nobody in power is paying attention. The “race to the bottom” on human rights and equal justice in America appears to be accelerating!🤮

🇺🇸 Due Process Forever!

PWS

01-29-24